On his journey to musical stardom and maturity as a man, Josman likes to look at everything he does as one small step up an infinite ladder. As he prepares to release his debut album this fall, he already has quite a view to look down on, but he refuses to spend too much time taking it in. Instead, he spends his energy focusing on his craft and expressing his love for the game, on and off his hit tracks.

Josman’s love for the game has transformed his life from working at a shoe store selling Jordan Futures to working with Jordan Brand on campaigns. From entering rap contests at Quai 54 to being personally invited to attend as a VIP. From being lost as a newcomer in Paris to one of its rap scene’s brightest upcoming stars. Josman invited us into the studio where he was recording the Quai 54 manifesto to talk about Paris basketball culture, his journey to rap stardom and why he’s only focused on looking forward.

People come from all over the world to compete on the court in Paris. How can you describe the energy around Quai 54?

To me, Quai 54 represents the youth, a powerful energy and the game. Whatever it is to you, whatever your craft is, that’s the game. 

It’s sort of a melting pot of court, culture and community. What are you looking forward to seeing the most this year at Quai 54?

A show in general. There’s so much happening here but every athlete or performer is here to put on a show and that’s really what I’m looking forward to.

You performed at Quai 54 in 2012 after winning a rap contest? How does it feel to come full circle and be attending it this year now working with Jordan Brand?

This is how the game goes. You have to climb the steps one after the other. It’s the only way to come up.

This year’s Quai 54 collection was inspired by the vibrance of Paris basketball culture. What was your reaction to seeing it for the first time?

The collection goes along with what Jordan Brand does in the sense that the brand always manages to bring something new through colorways and designs. This year’s collection completely falls into that. It’s fresh and surprising. The color pop works well for the summer season and is a great representation of the event’s energy.

How have you seen basketball culture grow in Paris since you moved here in 2011?

Despite basketball not being the #1 sport in France, there is still a strong basketball culture here, and mainly streetball actually. There’s a lot of outdoor basketball courts here, even under the metro rails {Paris street courts are often under the subway trails}. There are always people playing out there. On top of that, a lot of new courts opened recently which shows that basketball is really growing, and that basketball culture in Paris is alive.

What does “love the game” mean to you? How does that mindset apply to your art?

I think ‘the game’ can be applied to a whole lot of areas, sport and artistic. And art comes first and foremost from the heart, so loving your game makes sense. It’s all about being determined and always giving it all you got. It’s a mindset, to always go the extra mile. That’s what makes you better at what you do and getting better at what you do is satisfying. It’s that positive feeling that makes you love your game, love what you do.