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2020.11.18Family
Jordan WINGS Comes To Europe
As Jordan Brand brings the WINGS program to Europe, we sat down with the first three partner organizations to find out how they are working to help underserved youth in Paris.
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2020.11.17Product
How MJ and The Air Jordan IV “Fire Red” Changed Basketball
Beyond “The Shot,” the AJIV foreshadowed what the game would look like decades later.
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2020.10.31Family
Adrian Allen and Darrin Francois Are The Future
The Jordan Wings scholars and HBCU students talk about voting, education and a new AJI inspired by homecoming.
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2020.10.30Culture
More Than Sneakers: Deadstock Coffee is Serving Sneaker Culture One Mocha at a Time
The sneaker-themed coffee shop knows that serving its community is more important than ever.
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2020.10.29Culture
Brandon Johnson Takes Flight In the Air Jordan V x Off-White
The skydiver, who has done over 7,000 jumps, talks about his early track & field days, teaching in Dubai and finding freedom in the sky.
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2020.10.19Product
Rui Hachimura’s “Warrior” Air Jordan XXXV PE
The upcoming release is inspired by his background and upbringing.
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2020.10.13Family
Kia Nurse and Kori Carter Talk Sisterhood
The Jordan Brand family members discuss keeping in touch with loved ones during the pandemic, embracing new forms of self-care and the “Sisterhood” collection.
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2020.10.08Culture
PSG’s Nadia Nadim on Learning and Determination
The Paris Saint-Germain player tells her story and reps the new Jordan Brand x PSG collection.
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2020.10.05Product
The Air Jordan III “Blue Cement”
Get to know the significance of the Royal and faux elephant print combination.
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2020.10.01Product
Russell Westbrook On His Jordan Brand x Converse Collab Pack
The Brodie talks about pairing an AJXVI and a Chuck 70. Because “Why not?!”
