AIRJORDAN4
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2019.05.03
CultureSashà Elina De Oliveira Styles the AJIV “Bred”
The NYC-based stylist shares five sneaker-ready looks.
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2019.05.02
FamilyRemembering “The Shot”
The Air Jordan IV “Bred” will forever recall a historic MJ moment.
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2019.04.26
ProductThree Sneakerheads On The Summer ‘19 Jordan Women Collection
Cassidy Edwards, Ticara Devone and Kayce Bagley weigh in.
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2019.03.04
CultureJordan Brand’s New College Basketball PEs
Players get exclusive colorways of the Why Not? Zer0.2 and Air Jordan IV.
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2018.01.10
CultureLIVING IN FLIGHT: JORDAN X LEVI’S®
Artist Julian Gaines on the evolving denim canvas
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2017.07.07
SportBUILDING A MONUMENT TO STREET BALL: QUAI 54 PARIS
The founders of one of the world's biggest street ball tournaments talk about the evolution of the culture in Paris. Shot by Kevin Couliau.
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2017.06.16
CultureSPIKE LEE + JORDAN – 1989 TO ‘FLY 89’
A look back at the creative partnership that built sneaker culture, from the Air Jordan 4 in 1989 to today.
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2017.06.14
CultureNEW YORK, 1989
Basketball. Hip Hop. Film. Fashion. A look at a formative time for culture.
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2017.05.26
ProductJ’S IN THE 6IX
Toronto collectors and their history with the Air Jordan 4, the 1 and the 6.
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2017.05.18
ProductHOW I ROCK MY AIR JORDAN 4’S – ALEALI MAY
Stylist and model Aleali May styles the AJ 4 'Pure Money'
